CRM data cleansing is the process of fixing duplicate, outdated, and incorrectly formatted records in your customer database. With 70% of CRM data going bad annually and poor data quality costing businesses $13.5 million per year on average, cleanup isn’t optional—it’s survival. Ever spent your weekend fixing spreadsheets because your CRM data was so messy […]
Best ETL Tools The best ETL tools eliminate the data preparation bottleneck that consumes 80-90% of most teams’ time. We’ve tested 15 leading platforms to find solutions that actually work for business users, not just data engineers. Most ETL tools promise simplicity but deliver complexity. After working with companies like Starbucks who process 1+ billion […]
Microsoft Fabric vs Power BI Microsoft Fabric vs Power BI creates confusion for teams evaluating analytics platforms. Both come from Microsoft, but they solve completely different problems in your data strategy. The choice impacts everything from monthly costs to team productivity. We’ve implemented both platforms for enterprise clients and learned what actually matters beyond the […]