CRM data cleansing is the process of fixing duplicate, outdated, and incorrectly formatted records in your customer database. With 70% of CRM data going bad annually and poor data quality costing businesses $13.5 million per year on average, cleanup isn’t optional—it’s survival. Ever spent your weekend fixing spreadsheets because your CRM data was so messy […]
We are excited to announce that Mammoth is now a destination in Segment’s rich catalog! Track every user action with Segment Segment is a single platform that collects, stores, and routes your user data to hundreds of tools at the flick of a switch. Segment is a great platform for collecting user interaction data from […]